Writing your book was hard enough.​
Marketing it shouldn't feel impossible.​
One day you’re trying to write your book blurb. The next, you’re Googling how to use hashtags on Instagram… or staring at your inbox wondering what to send your readers... or trying to figure out how to pitch yourself to a podcast, or how to set up your book launch, or how to find ARC readers for your launch.
And somehow, no matter how many PDFs you've downloaded or tips you've tried, nothing sticks—and nothing seems to move the needle.
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You don’t need another vague checklist.
You need clear, focused tools built for real authors—tools that help you show up confidently, reach the right readers, and finally build traction.
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Which is why I created these resources.
"O.M.G. - I've been waiting for this!!!! So much information to dive into and begin to implement! I've taken the Elevate program Lacy offers (and WOW buckle in kids; the course takes you to the next level in your marketing), and these workbooks now give me even more tools to up my game. So grateful!"
- Michelle, Author
Limited Time Offer...
5 Days Only!
Get All 3 Tools for Just $57 (Reg. $111)
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Plus: Add on discounted 1:1 strategy calls for extra support.
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Now through Sunday at midnight, save nearly 50% and get tools to help you sell more books, grow your audience, and finally feel in control of your marketing.
Promo closes Monday, April 7 at midnight MST
Choose One, or
Get All Three & Save.
The Perfect Book Blurb & Author Bio Breakdown
Craft a book description that actually sells—and a bio that opens doors.
If you've ever felt paralyzed writing your blurb or awkward talking about yourself, this guide was built for you. Learn how to clearly communicate what makes your book irresistible—and what makes you someone worth reading (or booking).
Includes:
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Blurb templates and fill-in-the-blank formulas for fiction and nonfiction
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Real examples that break down what works (and why)
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Author bio structures for your website, Amazon page, podcast pitches, and more
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A repeatable system for confidently writing blurbs and bios across every book and platform
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Tips for writing bios when you don’t have big credentials (yet)
$27 USD​
The Social Media Content Planner & Strategy Guide
No more guessing what to post or where to show up.
Social media can be one of your most powerful marketing tools—if you know how to use it in a way that feels authentic, not exhausting. This planner makes it simple, sustainable, and even… dare I say… fun.
Includes:
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A full set of 90+ content prompts tailored to fiction and nonfiction authors (including business, personal growth, and impact-driven storytelling)
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A flexible content framework to help you build your own 90-day posting calendar
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Platform strategies to help you identify where your readers are
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Prompts that help you connect with readers (without constantly selling)
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Best practices and tools for staying consistent without burning out
$37 USD​
Email Marketing
Jumpstart Kit for Authors
Build your list, email subscribers with confidence, and sell more books.
Email remains one of the most effective tools (for sales) for authors—but most don’t know where to start or what to send. This kit gives you everything: templates, topic ideas, and ready-to-use content prompts to help you engage your audience with ease.
Includes:
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Customizable templates for major author milestones (launches, cover reveals, ARC outreach, and more)
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A step-by-step email welcome sequence that builds connection and trust
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75+ subject line, preview text, and topic combos for monthly or weekly emails
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Ideas for lead magnets (even if you’re brand new or don’t have a book out yet)
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Best practice tips, do’s/don’ts, and visual guidance to help your emails look and sound professional
$47 USD​
I shared these resources with a group of early-access authors across different genres—and here’s what they had to say after testing them out:
"The social media prompts are gold. Lots of value there."
"The value (especially in the prompts section) is worth its weight."
"This is chock full of fantastic information. I'm simply wowed by the ideas."
"Not being a social media expert, this was super helpful without feeling overwhelming."
"Sooo thorough, yet simply set out and flowed well."
"I really appreciated how simple and easy to follow this PDF was. Delivered tremendous value in short chunks."
"Wow, it was packed with so much great stuff."
"Clearly mapping the reader's journey while showing the core content and value that every email should deliver was helpful."
""Love the freebie emails and how you broke it up into different needs for the author. IE: Focused only on selling books."
"Clear information that is easy to implement. The added bonus is that if you are book only there is room down the road to implement a service"
"I love all the examples, it really take the pressure of creating."
"This entire content is terrific. Amazingly straightforward ways to use your email list as an asset to grow your readership."
"Very helpful stuff, Lacy. Great work!"
Want all three? Grab the Author Growth Bundle and save big.​
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These resources were designed to work beautifully together—covering your blurb, your content, and your emails in one powerful stack.
Author Growth Bundle - $57.
(Reg. $111)
Bundle includes:
The Book Blurb & Author Bio Breakdown ($27)
The Social Media Content Planner & Strategy Guide ($37)
The Email Marketing Jumpstart Kit ($47)
Total Value: $111 – Yours for just $57 (save $54)
Promo pricing closes Monday, April 7 at midnight MST
"I took tremendous value from all 3 pieces. I overthink blurbs so much and I've never seen blurbs broken down so straightforward and to the point like this. "
- Ryan, Author
Need 1:1 Help?
Get Personalized Support.
As a special add-on for the launch of these resources, for 5 days only, I’m offering one-on-one strategy calls at a discounted rate—so if you’re looking to wrap everything up with clarity, get personalized guidance, need a marketing plan tailored to your book, want clarity around what to focus on next, or just want some extra structure after going through the resources, these are for you.​​
Jump Start
Strategy Call
$147 USD (Reg. $247)
A 60-minute 1:1 session where we build your roadmap live on the call so you walk away knowing exactly what to do next.
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You'll gain:
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Clarity on what’s working—and what to stop doing
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A set of actionable next steps (built out on our call), aligned to your book and goals
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Fast, actionable book marketing advice you can implement immediately
Promotional pricing ends
Monday, April 7 at midnight MST
Customized
Marketing Plan
$197 USD (Reg. $297)
Two 1:1 strategy sessions and a custom marketing plan, tailored to your books, brand, and business.
Here’s how it works:
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Session 1: 45-min strategy call to go over your book, goals, audience, and challenges
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Custom Plan: I build a detailed, personalized marketing roadmap based on everything we covered
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Session 2: 30-min follow-up call to review the plan, answer your questions, and help you move forward confidently
Promotional pricing ends
Monday, April 7 at midnight MST
"Working with Lacy has been an absolute game-changer for me as an author. She brings incredible energy, deep industry knowledge, and a wealth of actionable strategies to the table.
When I was completely lost on how to brand my books, she provided clear guidance, creative ideas, and a tailored approach that made everything click.
Lacy is not only a marketing expert but also a fantastic mentor—always patient, responsive, and genuinely invested in my success. If you're an author looking to grow your brand and reach more readers, I highly recommend working with her!"
- Mark, Author